Understanding Entrepreneurial Intention of University Students in Uttarakhand: An Empirical Study

Manjib Bhuyan ., Dr. Prachi Pathak .

Abstract


The entrepreneurship as a profession is helping individuals to strengthen the positive impact by offering psychological, managerial and financial independence to entrepreneurs. Therefore, there is continuous growth and upsurge in understanding the role that psychological process of humans’ plays in achievement of a goal/ decision making. In the context of entrepreneurial behavior, intention of individuals helps to demonstrate the future projections of human behavior which can predict the possible course of action. The  Empirical study of this paper is an attempt to identify the factors which determine Personal attitude, Subjective Norms and Perceived Behavioral Control related to entrepreneurial behaviors of University Students of Uttarakhand State by adapting Ajzen’s TPB, Theory of Planned Behavior Model and to examine the influence of the above said three constructs on their entrepreneurial intention. A total of 210 respondents were selected which includes MBA, B.Tech and B.Pharma students. Data Analysis has been done through Cross Tabulation and Chi Square Test. The results showed that the three constructs of Ajzen, Personal Attitude, Subjective Norms and Perceived Behavioral Control has significant relationships to detect entrepreneurial intention of University Students. Further, the result of the study contribute significantly by solving the emerging problems of the students in becoming an entrepreneur and help them to tap their resources by increasing motivation and participation in entrepreneurship and  help policy makers to make sound  and effective implications.


Keywords


entrepreneurship, intention, behavior, youth entrepreneurs of Uttarakhand

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References


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