Business Model Practices in Indian Retail Sector: A Conceptual Study

G. Satheesh Raju ., Sardar Parminder Singh .


Retail sector in India has changed drastically and retail business models also. Retail business model is the design of the business operations to reach the customer, value creation by meeting the customer’s expectations by staying at the top in the competition. Business model innovation is required to adapt the changing customer’s needs. Change in the technology is enabling the firms to design new models. Ecommerce emergence has created many new ways of exchanging the information which created some wide entry opportunities for firms with new business models based on electronic platform to interact with the customers. The purpose of this study is to understand the significance of business model in retail sector through examining the current practices which highlights the arguments in this study.


Business model, retail, customer, value, cost.

Full Text:



Amit, R., C. Zott. (2001). Value creation in e-business. Strategic Management Journal. 22 p.p.493-520.

Afuah, A., & Tucci, C. L. (2000). Internet business models and strategies: Text and cases. McGraw-Hill Higher Education.

Bijapurkar, R. (2009). We are like that only: Understanding the logic of consumer India. Penguin GroupBig bazaar new Marketing strategy retrieved from

Chesbrough, H. W. (2007a). Business model innovation: It’s not just about technology anymore.Strategy and Leadership, 35(6), 12-17.

Chesbrough, Henry (2010). Business Model Innovation: Opportunities and Barriers, Long

Range Planning, 43 (2/3), 354–63.Indian retail sector retrieved from /2011/ Indian_ Retail _ Sector _ 2011.pdf

Mendelson, H. (2000). Organizational architecture and success in the information technology Industry,Management Science journal. 46, p.p. 513–529

Perkman, M., and Spicer, A. (2010). What are Business models? Developing a theory ofperformative representation, in Nelson phillips Graham Sewell, Dorothy Griffiths (ed.) Technology and organization: Essays in Honour of Joan Woodward (Research in the sociology of organization, volume 29), Emerald group publishing limited pp 265-275.

Prahalad, C. K., and Harts, S. (2002). The fortune at the bottom of the pyramid, Strategy &business, magazine, 26, pp, 2-14

Puneet Bansal, Veerpaul Kaur Maan, Mandeep Rajora (2013). Rural Retailing in India – A Changing Paradigm. International Journal of Advanced Research in Computer Science and Software Engineering, Vol-3, pp 532

Tierce, D. J. (2010). Business models, business strategy and innovation. Long Range Planning Elsevier43: 172-194.

Zott, C., & Amit, R. (2010). Business Model Design: An Activity System Perspective. Long Range Planning, 43, 216-226.


  • There are currently no refbacks.

Editorial Office:

Educational Research Multimedia & Publications,
S.N. 21, Plot No 24, Mirza Ghalib Road Malegaon Nasik,
Maharashtra India - 423203.
+912554235588, +919764558895,

Copyrights © 2010-2022 - ERM Publications, India     

This work is licensed under

click site richard mille replica a fantastic read rolex replica read the article копии часов read this article orologi replica.