Indian Journal of Commerce & Management Studies is an open access peer review Tri-Annual research journal that publishes articles in the field commerce & management. The journal serves as a bridge between worldwide scholars and commerce and management studies researchers. The journal publishes research articles and papers in all areas of commerce and management. The journal aims to provide the most complete and reliable source of information on recent developments in business studies. Each issue brings you critical perspectives and cogent analyses, serving as an outlet for the best theoretical and research work in the field. The purpose of the journal is to further the understanding of the theory and practice of business studies by publishing articles of interest to practitioners and scholars. The Journal is published in English. The e-journal provides free and open access to all of its content on our website. Accepted papers will immediately appear online followed by printed in hard copy.